Senior Business Consultant (Digital Marketing / Customer Experience)

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

Our Digital Experience suite is a market leader in Enterprise Digital Experience. We are having great success globally with major brands around unified customer experience, customer experience optimization and Value realization.

Adobe Professional Services delivers value to some of the biggest brands in the world, from Adobe solutions through strategy, implementation, and business consulting. We are looking for creative, proactive Business Consultants with the skills, experience, and track record to work with customers across industries and digital channels and drive value realization and business impact.

Are you a Digital Marketing / Business Consultant who can combine business and digital marketing know-how, with operational expertise to build outstanding experiences? Do you have the passion to connect business challenges with technology and process optimization!

What You'll Do

• Lead inspiring business discovery workstreams, and perform industry and customer research to establish the customer’s ‘why’.
• Collaborate with Principal Consultants, technical consultants and partner with customer team members on relevant business goals and critical metrics.
• Research and define customer personas and build ideal state customer journey-based experiences. Be able to connect these with opportunities for improved digital customer experience through Adobe technology.
• Build customer roadmaps, develop, and lead execution of the tactical plans to implement the next phase of the roadmap.
• Ideate use cases to support overarching business priorities. Take lead in building scenarios and use cases to challenge customers to look beyond the obvious.
• Develop value mapping exercises and drive the prioritization of use case recommendations according to value & complexity.
• Take ownership in creation of user stories, establishing KPI baseline and backlog prioritization, and report back on customer’s digital marketing performance on a recurring basis.
• Assess performance and value realized from implemented activities. Communicate value to the customer and Adobe Account teams.
• Become an Adobe business practitioner across multiple Digital Experience solutions (RTCDP, CJA, Target or AJO or similar).

What You'll Need to Succeed

You are a motivated marketeer or business consultant, knowledgeable about current digital marketing trends, with some experience in implementing creative digital marketing strategies that provide outstanding customer experiences!