B2B Marketing Manager
Bucharest, RomaniaOLX – Marketing / Full-time / Hybrid WELCOME TO OLX At OLX, we work together to build a more sustainable world through trade. In Romania, we are 100+ people working for OLX, , and —both from home and our cozy office in the center of Bucharest.OLX is the leader of the classifieds market, helping millions of people make the smart choice every day – creating more space at home, repairing a broken pipe, or, just like you, finding the best job.We're seeking an experienced B2B Marketing Manager who uses research, data, and insights to drive business objectives. The candidate must have a proven track record in building, executing, and reporting on through-the-line marketing campaigns from start to finish, as well as hands-on digital marketing expertise.Your role will involve managing B2B marketing activities for the OLX brand across four key areas : Jobs, Parts, Goods, and Services.
What responsibilities will you get when working with us?
- Create, implement, and measure the B2B Marketing strategy in Romania, Portugal & Bulgaria;
- Manage the budget for all B2B marketing initiatives;
- Drive the GTM strategy and lead generation for marketing;
- Collaborate with other brand marketing team members, including CRM & Performance Marketing Teams;
- Collaborate with cross-functional teams, such as go-to-market, sales, and customer support, to ensure a unified approach for B2B clients;
- Collaborate with external agencies and vendors to execute marketing initiatives;
- Analyze and measure the effectiveness of B2B / B2C marketing campaigns / initiatives and adjust strategies accordingly;
- Create and implement with agencies the B2B Social Media and PR strategy;
- Plan and execute events, workshops, webinars, or conferences to enhance brand visibility and generate leads;
- Develop compelling marketing collateral, including presentations, case studies, and white papers.
What will you need to be successful in this role?
3+ years of hands-on marketing experience in a B2B role;An experienced marketer with a strong command of integrated marketing communications, especially B2B marketing;Demonstrated ability to manage the budgeting process and use analytical skills;Proven track record in delivering marketing campaigns that drive sales growth;Data savvy and analytical : An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time;Be tactical : one of your key strengths is executing plans, go-to-market, and project management;Be vocal, honest, and loyal : your opinion always matters;Be responsible, accountable, and professional;Fluent in Romanian and English;Excellent communication skills.What can we offer you?
The opportunity to be a part of an international group, working for the market leader in sales ads;Very rich package of benefits (performance bonus, health insurance, flexibility of benefits);Possibility to work in a hybrid mode;A dynamic and friendly work environment where doing your job with pleasure and enjoying the journey is much more important than rules and hierarchy;We invest in your professional development, and you will have the opportunity to be in contact with professionals from all over the world;Being able to make your own smart choices.