We’re looking for a Link Building Manager who’s ready to take ownership of our off-page SEO operations and lead a growing team of talented link builders. This role blends strategy, leadership, and hands-on SEO work. You’ll shape and execute link-building strategies across multiple client accounts while ensuring operational excellence and continuous improvement.
What You’ll Be Doing
- Lead and manage a team of freelance and full-time link builders & virtual assistants
- Own and improve our link-building strategy to grow organic visibility and rankings
- Coordinate with SEO & Content teams to align campaigns with on-page efforts
- Approve and QA link prospects to ensure quality and relevance
- Set, track, and review monthly KPIs for link acquisition and performance
- Train, guide, and motivate your team to reach targets and maintain excellence
- Analyze backlink data to identify trends, issues, and growth opportunities
- Research and test new link-building techniques — from digital PR to niche edits
- Maintain strong relationships with webmasters, bloggers, and partners
- Develop and refine SOPs for scalability, consistency, and efficiency
- Report results and insights to management with clarity and accuracy
About You
2 years of experience in link building or off-page SEO (agency experience preferred)1+ year in a team lead or management role within SEO or digital marketing (Igaming Niche)Deep understanding of backlink strategy, quality metrics, and anchor text optimizationConfident using Ahrefs, SEMrush, Google Search Console, Screaming Frog, and PitchboxComfortable analyzing data and turning insights into actionable strategyExcellent written English; persuasive communication and outreach skillsStrong organizational and project management skills — you love structureGrowth mindset — resourceful, proactive, and solution-orientedTech-savvy with experience using Google Sheets, Notion, or AirtableStable internet connection and willingness to use time-tracking softwareWhat Success Looks Like
Consistent delivery of high-quality, relevant links each monthA well-trained, high-performing link-building teamImproved client backlink profiles and measurable ranking growthStreamlined systems and SOPs that enhance efficiencyCollaboration and communication across SEO, content, and managementWhy You’ll Love Working With Us
100% Remote – work from anywhereFlexible hours – results matter more than the clockPaid time off (for permanent employees)